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Journal of technology management & innovation

versión On-line ISSN 0718-2724

Resumen

FLORES LEAL, Pedro  y  SOTO FLORES, María del Rocio. Plus Values and Innovative Behaviour in Agricultural Sector at Sinaloa State. Journal of Technology Management & Innovation [online]. 2013, vol.8, suppl.1, pp.42-42. ISSN 0718-2724.  http://dx.doi.org/10.4067/S0718-27242013000300042.

This work is based on the experience of implementing an innovation model in a regional company, recognized for its type, size, products handled, profile market and participation in projects. The task is to generate the registration of a case showing a new innovative behavior focused on the generation of value-added products through a combination of market intelligence and technology transfer.

Palabras clave : innovation; market intelligence; technology transfer; value-added; agribusiness.

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