SciELO - Scientific Electronic Library Online

 
vol.8 suppl.1ALTEC y la Gestión Tecnológica en Iberoamérica: Investigación y Gestión en las EmpresasIntegration Practices for the Technological Innovation of Products: Case Studies at Two Large Technological Companies índice de autoresíndice de materiabúsqueda de artículos
Home Pagelista alfabética de revistas  

Servicios Personalizados

Revista

Articulo

Indicadores

Links relacionados

Compartir


Journal of technology management & innovation

versión On-line ISSN 0718-2724

Resumen

ADES, Cely et al. Implementing Open Innovation: The Case of Natura, IBM and Siemens. Journal of Technology Management & Innovation [online]. 2013, vol.8, suppl.1, pp.57-57. ISSN 0718-2724.  http://dx.doi.org/10.4067/S0718-27242013000300057.

This paper analyses three case firms whose innovation management processes have been consolidated. The companies Natura, IBM (Brazilian Subsidiary) and Siemens (ChemTech/Brazil) were studied with the purpose of analysing the implementation of OI, particularly in terms of: (a) its alignment with existing corporate strategy; (b) its requirements such as culture, skill and motivation; (c) the strategy and the implementation process; (d) the results achieved (e) the present barriers and enablers. The research is qualitative in nature and employs a descriptive approach. The main results of this study, obtained using a method called 'Collective Subject Speech' , show that the implementation of OI, both structured and non-structured, is mainly challenged by cultural issues. It has been observed that the implementation of OI process is at its embryonic stage in all case firms and that this occurs along with investments in closed innovation, meaning that OI results cannot be explored at this stage of the implementation, as there is a long way to consolidate these practices in the case firms studied.

Palabras clave : innovation processes; open innovation; implementation of open innovation; innovation management.

        · texto en Inglés     · Inglés ( pdf )

 

Creative Commons License Todo el contenido de esta revista, excepto dónde está identificado, está bajo una Licencia Creative Commons