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Journal of technology management & innovation

versión On-line ISSN 0718-2724


REMNELAND WIKHAMN, Bjorn  y  KNIGHTS, David. Associations for Disruptiveness: The Pirate Bay vs. Spotify. Journal of Technology Management & Innovation [online]. 2016, vol.11, n.3, pp.40-49. ISSN 0718-2724.

Most studies on disruptive innovations adopt technology-centric assumptions when explaining how industries are affected by a technology's creative destruction. This paper argues that the power of a technology lies in how it performatively associates with the cultural and social norms of the wider society. Hence, a technology is not disruptive or sustaining in itself but is potentially a productive outcome of network linkages with other social and material elements. To illustrate this claim, two digital music services will be analyzed, respectively a misfit and a maverick both challenging mainstream providers of music - The Pirate Bay and Spotify - in relation to each other and how they are positioned toward the transformation of the music industry as a whole.

Palabras clave : Innovation; disruptive technologies; discontinuous innovation; radical innovation; digitalization; translation; Actor Network Theory; music industry; Spotify; The Pirate Bay.

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