Resumen

FONT, Silvina  y  PONCE, Matías. Media inequality: female senators in the coverage of the Uruguayan media. Cuad.inf. [online]. 2019, n.45, pp.113-128. ISSN 0719-3661.  http://dx.doi.org/10.7764/cdi.45.1550.

The aim of this research is to analyze the characteristics of the mass media coverage on female politicians in Uruguay, with emphasis on mentions of female and male senators in 2017. From the analysis of the media framework (framing), we used the content analysis method to study different key factors that serve to describe the differences between the media coverage of female and male political leaders in Uruguay. We concluded that the space given to female senators in the media is proportionally less than that of their male counterparts, and that traditional gender roles continue to be reproduced: women are underrepresented, stereotyped and excluded.

Palabras clave : political women; mass media; political communication; gender; framing.

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